We begin the journey by collaborating with our clients to understand their vision, which is followed by a brainstorming of ideas, mood boards and colour palettes that help us build a cohesive concept. After the initial approvals, we start bringing the idea to life through sketching and storyboarding. Then, we share creative assets and references for feedback. The next stage is when we do the first drafts of written content, work on necessary changes and share the second drafts for approval. Finally, we put the finishing touches and share the deliverable via Google Drive, ensuring that the journey is as exciting as the destination.